Share the Sunshine
Share the Sunshine
Client: KLM
In collaboration with: Jasper Jansen
Role in the project: Creative Lead & Art Director
Insight
The winter months in the Netherlands are tough. It's wet, cold, and dark. So, we wondered if we could have the rest of the world share a little sunshine with us.
Idea
We built a custom installation that connected South Africa with Amsterdam. The sunlight and warmth collected in South Africa were transmitted through the installation in Amsterdam.
